|
Webinar: Transformational Brand Licensing
A Conversation with Alan Kravetz of Full Sail IP
hosted by the Brands as a Business SectorTuesday, September 30, 2025 12:00 pm - 1:00 pm Eastern 11:00 am - 12:00 pm Central 10:00 am - 11:00 am Mountain 9:00 am - 10:00 am Pacific Program: Join the Brands as a Business Sector of LES for an interactive and insightful Q&A session with Alan Kravetz, CEO of Full Sail IP, as we explore the evolving landscape of brand acquisition, transformation, and licensing. Moderated by Noor Al-Banna of Ocean Tomo, this session will delve into the strategies, trends, and innovations driving transformational brand licensing today. The session will be interactive, with the opportunity for those in attendance to ask questions and participate in the discussion. Alan will share his journey into brand acquisition and development, offering a behind-the-scenes look at how to identify high-potential brands and structure impactful licensing deals. Alan will discuss how to adapt to changing sectors and markets, identify growth areas, and more. The discussion will explore the future of brand licensing, including the impact of current trends on investment strategies and deal structuring. Whether you're a brand owner, licensee, investor, or IP professional, this session will provide valuable insights into the opportunities and challenges shaping the past, present, and future of brand licensing! Speakers:  | Alan Kravetz, CEO, Full Sail IP Partners Alan Kravetz is CEO of Full Sail IP Partners and has spent more than 30 years successfully growing brands and monetizing intellectual property worldwide, primarily through licensing. A seasoned business strategist and marketing leader, Alan brings a diverse business background to the field of brand acquisition and licensing, having served as President & COO of LMCA, Vice President at The Cherokee Group, President of the Frye Boot Company, and Director of International Sales and Marketing at the Rockport Company (a division of Reebok). He consulted for notable companies and brands including Coach, Kevlar, G.H. Bass, Gore-Tex, Kenneth Cole, Thorlo, and Kodiak, and represented inventors as their licensing agent for a variety of goods from medical devices to footwear. Alan served on the Board of Licensing International and as a mentor to rising industry professionals. Additionally, Alan is a member of INTA and serves on the Commercialization of Brands Committee, having previously served on the Famous and Well Known Marks Committee and the Brands and Innovation committee. He is a frequent speaker on trademark licensing and strategy at conferences, trade shows, and continuing legal education seminars. | 
|
Moderator: Noor Al-Banna, Senior Director, Ocean Tomo
Noor Al-Banna is a Senior Director in the Management Consulting and Valuation practice of Ocean Tomo, a part of J.S. Held and is the Co-Chair of the LES Brands as a Business Sector. His work focuses on the valuation and monetization of intangible assets such as brands, technology, data, and other forms of intellectual property. Noor has advised some of the world’s largest and most iconic brands in the contexts of transactions, licensing, and litigation, assisting them with understanding and optimizing brand value. Beyond brands, Noor has provided IP valuation, strategy, and transaction advisory assistance to companies, investors, and governments in a variety of areas including life sciences, energy and climate tech, sustainable materials and production, software, and retail, among others. |
LES Members Price: FREE
(LES International Members please contact info@les.org for a code) Non-Members: $69 Want to view this and all LES webinars (recorded and LIVE) for free - Join LES Today! Email Consent: By registering for this event, you permit LES to use your email address to communicate with you regarding LES events and their other services. You will have the ability to unsubscribe from these communications going forward.
|
Print Page
