LES Webinar: Inventor Confidential: Inside Tips on Grassroots Innovation and Taking a Product to Market

In his new book, Inventor Confidential: The Honest Guide to Profitable Innovating, Warren Tuttle covers a wide range of topics, all dedicated to promoting grass roots innovation in America. The first half of the book describes what a successful corporate Open Innovation program looks like and why it is important for companies to search outside their four walls for disruptive and profitable innovation. He spend also describes proven mechanics, explaining why the outside contractor model works best, and recapping from his own extensive experience of how he got into the innovation arena, both personally and professionally. He also explains how independent innovators (inventors, product developers, designers and makers) can develop new products the proper way and license them for profit. The second half of the book focuses on the myriad challenges today’s innovators fall prey to, including invention industry marketers taking their money without supplying profitable results, big tech companies diluting the patent system, challenges at the US Patent and Trademark Office, as well as Washington DC lobbyists and politics. He ends the book with a section on the importance of organic innovation, why it’s critical in digging out of economic recession, and what everyone in society, from the Supreme Court to board rooms, can do to improve the current state of US innovation, otherwise we may soon lose our historic place as the world’s leading innovator. 

Members: Free

Nonmembers: $69