Webinar: Whac-a-Mole® International Edition-Strategies to Bring the Hammer Down on Counterfeiters
If
you have a good brand, you probably have counterfeiters. And if you
plan to develop a good brand, you should prepare your defenses well in
advance. The anonymity of ecommerce has made it increasingly difficult
to investigate and enforce against counterfeiters which are popping up
on various platforms around the world. Being faced with so many issues
at once can be overwhelming for brand owners. This webinar will talk
about developing a strategy and a budget, what is needed for the
defense, and how enforcement actually works in the U.S. and Canada,
online, and how to take the fight to the counterfeiters’ home
jurisdictions, where their assets are. The panelists include experienced
inhouse counsel, and litigators with experience in the U.S., Canada,
and much of East Asia including China.
Speakers:
Michelle Brownlee, General Counsel, Franklin Sports, Inc.
Robb Beckerlegge, Partner, BakerHostetler
Yixian Chen, Partner, Jones & Co.
Moderator: Paul Jones, Jones & Co.
Members: FREE
Non-Members: $69