2019-08-06 1200 HTS Cloud Service Software and Data Cyber Security: Now that we are hand tied with GDPR - how do we win business?
We will provide practical guidance for businesses navigating the murky waters of outbound lead generation in a post-GDPR world. We take a look at:
- Lead capture: are public sources OK?
- Third party data: can it be relied on?
- Legal grounds: consent or legitimate interests or both?
- Transparency: who provides notice and what should it say?
- Minimising compliance risk: what steps should businesses be taking?
- Outsourcing lead generation: what should the contract say?
Attendees will come away with:
Practical understanding of:
- Dos and don'ts for leads' generation since the GDPR
- Legal grounds to process European personal information
- What companies should do to be GDPR compliant